Mac SEO Blog

We’re very excited about the latest update to EverWeb, our easy to use website builder.

EverWeb 1.3 is our biggest update yet with a lot of new, and exciting features. Here are some of the highlights;

Direct FTP Publishing
One of our most requested features was direct FTP Publishing and we’ve added that to the latest release. You no longer need to publish to a folder and use a third party FTP client. EverWeb can publish directly to most FTP servers right from within the software.

This helps reduce publishing issues and makes publishing your site much faster and much more convenient.

E-commerce Widget
We’ve added a very powerful new e-commerce widget that lets you add Paypal ‘Buy Now’ buttons or add a fully featured Shopping Cart.

Now you can easily start selling your products or services on your EverWeb website.

Password Protection
Although iWeb provided password protection you could only password protect your entire website with one username/password. EverWeb lets you create an unlimited number of usernames/passwords and it lets you password protect certain sections of your website only.

This means part of your website can be public and used by anyone, while another part can only be accessed by entering a username and password.

This is a great feature for creating a members only or private section on your website. This feature requires EverWeb One-Click Publishing.

404 Not Found Page and 301 Redirects
This new feature may sound advanced but it is extremely easy to use and very powerful.

404 Not Found pages let you assign a page that should appear if a user tries to visit a non existing page on your website. For example, they could be following an outdated link or they could have mistyped your page in their browser. With this feature you can make sure they see an actual page and not a cryptic error message.

This feature requires EverWeb One-Click Publishing and can be accessed from the Site Publishing Settings screen.

301 redirects lets you completely migrate an old website to EverWeb while keeping your current search engine rankings. Lets say you had an old iWeb site and you wanted to transfer it over to EverWeb. The page URL may be different so this feature lets you forward a specific iWeb page to a specific EverWeb page.

Simply copy and paste your old iWeb URL (visit it in your browser and copy the URL from your browser) into the Redirect field (at the bottom of Inspector->Page Options) and EverWeb takes care of the rest. Now whenever someone goes to visit your old iWeb page, they will be redirected to your EverWeb page.

Other features include integrated Video tutorials, lots of bug fixes and improvements and faster website publishing.

Download EverWeb today

If you are a current EverWeb user, you can replace your existing version without losing any data.

We’re please to announce a new update for Sitemap Automator which adds the ability to create and publish XML Sitemap files for EverWeb hosted websites.

Sitemap Automator creates specially formatted files called XML Sitemaps that list all your web pages along with details on how important each page is, how often each page is updated and the last time a page was updated. This file then gets submitted to all major search engines to help them properly find and index your entire website.

Google, Yahoo, Bing and Ask search engines rely on these XML Sitemap files to determine how to prioritize and properly organize all pages on your website.

EverWeb is our all new, drag and drop website builder for OS X. It works very similar to Apple’s discontinued iWeb software. With this update, Sitemap Automator automatically recognizes your EverWeb built websites and publishes them directly to your EverWeb account.

This new update also improves support for OS X Mavericks and updates the user interface. In addition it fixes a few issues with scanning certain websites.

We’re very please to announce the second major update to EverWeb.

EverWeb is the easy to use website builder that takes up where Apple’s iWeb left off. EverWeb lets anyone build professional, modern websites that work in any web browser, including Internet Explorer.

EverWeb 1.2 adds Master Pages which let you design your website once and have any changes automatically be applied to every page on your site. With Master Pages you design your site once, then assign the Master Page to each page on your site. Each page that uses the Master Page will use the same design and can be updated by simply editing the Master Page.

See How to Use Master Pages in EverWeb

EverWeb 1.2 also fixes problems when working with large websites and improves all around stability. This update is free for users who have an active EverWeb support license. You can also start using EverWeb for free to see if it is right for you.

With EverWeb 1.2, upgrading from iWeb is even easier. You can design your iWeb site once as a Master Page and assign that Master Page to all pages on your site. You won’t have to redesign each page on your site.

Let us know what you think of this update by commenting below.

* EverWeb is a drag and drop website builder that allows you to make your own website without any prior website building experience.

We’re pleased to announce an update to EverWeb (formerly known as EasyWeb), our easy to use, drag and drop website builder.

The major features in EverWeb 1.1 are grouping and locking objects which makes website design a lot easier. Objects can be locked in place so they can’t be moved or resized. They can also be grouped with other objects so all objects move around together when dragged.

EverWeb 1.1 also comes with a lot of bug fixes and improvements.

Come join us on the EverWeb Discussion Forum and let us know what you think. We’d love to get your feedback!

About EverWeb

EverWeb provides everything you need to create professional websites. Whether you want to start from one of the built in themes or start from scratch, EverWeb has the tools you need to create modern websites.

With a similar interface to Apple’s iWeb, EverWeb makes it easy for iWeb users to transition over.

You can download EverWeb for free to try it out.

You can easily setup an e-commerce website on your EverWeb site by utilizing PayPal. This is very easy to do and this short video tutorial will show you exactly how. You can choose from several different buttons on your site such as Buy Now and Add To Cart.

When Apple stopped updating iWeb we immediately started working on a replacement. For the users that have used iWeb, we know that there is currently no suitable replacement that is as easy to use. That is, until now!

We took iWeb’s ease of use and design freedom and turned it into a more powerful, modern website builder called EverWeb.

EverWeb has the same familiar iWeb interface but with more features which includes;

1. Image slideshows
2. Mobile websites
3. Drop down navigation menus
4. Built in Search Engine Optimization features
5. HTML5 Video/Audio
6. Optimized websites for faster loading
7. Mouse over and mouse down effects
8. Social media integration including Facebook, Twitter and Google+

Download EverWeb

Now’s the time to move your iWeb site over to EverWeb and take advantage of all the new, modern website features.

EverWeb is free to try and comes in two versions. A standalone version that lets you publish to any web host and a One-click publishing solution that includes web hosting and email addresses.

Download EverWeb

Let us know what you think in the comments below.

If you haven’t heard of EverWeb (formerly EasyWeb), our iWeb replacement app, you can join the Facebook group and get in the discussion.

EverWeb is currently in beta testing phase but we wanted to show off how easy it is to create a mobile website.

This video tutorial will show you how you can easily create your Mobile site in just a few steps.

What is EverWeb?

EverWeb is the all new, drag and drop website builder. If you loved Apple’s iWeb, you’ll love EverWeb even more. EverWeb builds off where iWeb ended adding features such as;

1. Mobile websites
2. Drop down menus
3. Built in search engine optimization
4. Fast loading websites
5. Social media integration
6. Much more…

Best of all EverWeb is FREE for Web hosting customers.

Join the EverWeb Facebook group to learn more.

In this tutorial, I am going to show you how you can verify your website with Pinterest, using Sitemap Automator.

One thing I want everyone to keep in mind is that sites such as Pinterest are constantly changing their user interfaces, so if you are watching this video and some things you see here are not matching up with what you see in your web browser, don’t worry, the same principles will apply even if things are in different locations.

So the first thing you will need to do is sign up for a Pinterest account. We’re going to skip over that part as that is something you will be able to do on your own.

Once logged in, click on your username in the top right corner, and select settings. Next, scroll down a bit to where it says Website. Make sure your website URL has been entered, and the spelling is correct. Then click on Verify Website.

Step one says to Download the verification file. Click on the download link to download the file. Make sure you only download this file one time. Some users tend to download it multiple times by accident. When doing this, you will end up with multiple files of the same name in the Downloads folder, and the file will get renamed causing this process to not work. So I will just repeat, do not download this verification file more than once.

Next, launch Sitemap Automator. Click on File and select Publish Verification File.

Click on the Select Verification File button to locate your verification file. Highlight the verification file and then click on the Open button. Quickly just double check to make sure that your verification file name matches up the file name on the Pinterest page.

Now we can proceed by clicking on the Publish to FTP button. Next, enter all your FTP login information. Just to make sure our login information is correct, let’s click on the Browse button. No error message appears and I am able to see some files and folders for my server, so I will proceed by closing this window and clicking on the Upload button.

Once the upload is complete, I will return to that Pinterest page and click on the Click here to complete the process button. My verification file has been accepted and I can see here that my site has been vitrified with Pinterest.

You’ve asked for it, we’re going to deliver it.

The iWeb replacement you’ve all been waiting for is finally here! We’re going to be unveiling our all new drag and drop web building tool, EasyWeb, at Macworld next week.

That’s right, the rumours have been circulating for some time and now it’s officially confirmed; An iWeb replacement is on its way!

Join the Facebook discussion and come meet us at Macworld. We’ll be in the Appalooza section. Today we’re asking what are the most important features that you need to build a great website.

We have a limited number of free Macworld passes to give away, so comment below if you need and we will get in touch.

A recent hot topic of discussion involves ‘back links’ and how they might affect your website’s rankings. Most of you who are familiar with search engine optimization (SEO) know that back links are an important part of your SEO efforts. Search engines, especially Google, use back links to influence how sites get ranked in their results.

A recent popular video of ours talks about a Google change that may penalize a website for having low quality back links. That video teaches users how to check the links pointing to their site by using SEIntelligence’s back link checker.

This Google change can be somewhat confusing for some users. Determining what constitutes a low quality back link is up for interpretation. Should users stop trying to get back links, or should users do things differently when trying to get back links? These types of questions and more will be addressed in this Do’s and Don’ts of back links.

Don’t

1. Don’t use software, or pay someone else to use software to automatically get your site a large amount of back links. These methods are unethical techniques and can result in your site being subjected to Google’s new update, which could lead to a decrease in rankings.
2. Don’t focus on one key term for every anchor text used. Anchor text is the text in the clickable link that users can click on to be taken to the linked page. A variety of anchor text is a more natural way for a site to obtain links.
3. Don’t focus on the quantity of links. High quality links can go much further than obtaining many links from low quality sources. It can also look a bit suspicious if one day you have 25 back links and the next day you have 25,000. Google has ways of recognizing these things. These methods can result in a site’s rankings to drop.

Do

1. Do continue contributing on forums and other social networking sites (including Facebook, Twitter, blog comments etc.). If you have something valuable to add to any conversation, including a link to your site, continue participating and placing your link. While some forums may be considered low quality by some search engine’s standards, it is still a good idea to communicate with your community and drive traffic to your site. Your rankings will not be harmed by this.
2. Continue communicating with other web masters who might benefit from a link swap with you. If both of your sites have something good to offer, then it is always a good idea to continue exchanging links. Just be careful not to exchange links with sites that might not be helpful for you. Do research on a site before agreeing to link to it.
3. Try to spread your links across several domains. In other words, don’t just keep getting links from the same website.
4. Continue writing high quality articles with keywords linking back to your site. Just make sure that the site(s) you are posting the articles to are high quality sites. The same rule applies for press releases.

To summarize, the important thing to keep in mind is to always use common sense when determining if a linking technique might harm your site. If it sounds too good to be true, it most likely is. Focus on making your website have great content and the links will naturally roll in.